GreggTilston.com

What do TwestivalTO, TubeMogul, and a Cow Have In Common?

2009-02-13T15:41:00.001-05:00

Morning after Twestival and based on a bunch of great conversations more and more people are looking at video blogging. TubeMogul is a great way to syndicate your videos to multiple Web sites like YouTube, Viddler and Vimeo.
Oh, and the cow is not staring at you!
Cheers,
g

Crowdsourcing For Ideas and Collaboration

2009-02-09T17:53:00.003-05:00

Micro-blogging and social network sites enable us to post once to many people and communities. This gives us the opportunity to ask questions and quickly gather feedback, comments and suggestions facilitating continuous improvement.

Inspired By A Tweet - Personal Online Reputation Management 2

2009-02-03T14:35:00.007-05:00

Inspired by a great tweet by @unmarketing “Never tweet anything u wouldn't want on a billboard with ur company name on it.”
In this video I take another look at personal online reputation management and suggest the same rule can be applied.

After Launch Be Part of Your Communities' Conversations

2009-01-30T11:09:00.005-05:00

When recording the mind can wander and in today’s video I (unknowingly) pulled a bait and switch on the themes.
But the point is; when launching a product, company, or Web site if you focus solely on targeted ads, pay per click, press releases and blog posts you are only half way there.
A quick search will let you know if and where your customers and the communities are talking about you and this is a fantastic opportunity to be part of the conversation. Leverage the grassroots discussions to build momentum and keep it going.
Cheers,
g

When Harry (Online Profiles) Met Sally (Professional and Personal Lives)

2009-01-27T17:32:00.003-05:00

This video scratches the surface of how online, personal and professional lives are converging and the challenges that may lie ahead.
For example, does a teacher believe that because his Facebook profile is set to private, his students (past/present) have no access to the content and comments he posts online? What issue(s) could this present for the employee, the employer and/or the unions?
There needs to be a lot more dialogue on this topic.

Passion - A Blooper Reel Blog Post

2009-01-23T20:03:00.003-05:00

Full disclosure – this blog post did not go the way I had hoped... I repeat did not go the way I had hoped.
• I did not intend to almost fall over.
• I had no idea the sound quality was so bad.
• I did not mean for it to fall apart halfway through.
• I meant to say;
- ‘most inspired’ not ‘inspirational’
- you may question Gary’s ‘language’ not ‘logic’
- jobs ‘throughout’ high school not ‘out of’.
But a little dog came along and created something that was way too funny not to post. All I can say is that I hope you find humour in today’s video; anything else should be considered a bonus.

My manifesto and 11 points to live by

2009-01-20T17:13:00.003-05:00

11 points I live by;
• loving your customer is a way of life,
• be where your customers are online and offline,
• never be passive with marketing activities,
• do 1000 little things that make people scratch their heads and talk about you,
• earn the right to pitch by first engaging, informing and entertaining,
• kill your detractors with love and never try to end the conversation,
• amplify the voice of your customer,
• crowdsource for evangelists, ideas, content and customer service,
• viral is not a strategy,
• don't monetize Social Media but instead use Social Media to monetize your offering,
• and when it comes Social Media versus Word of Mouth, Social Media is one way to deliver superb Word of Mouth.

What I could do with a bit of time, a camcorder and a little help from my friends

2009-01-17T19:04:00.008-05:00

Here's the first video to launch GreggTilston.com and re-launch my blog. Huge thanks have to go out to Saul Colt from SaulColt.com, Sarah Austin of Pop17.com, Doug Dyment, and Craig Cannings from VAClassroom and everyone else who has helped me get here.
The question I have posed today is should I be using YouTube or Viddler to embed videos to my blog.
I look forward to your comments and hearing from everyone.
Cheers,
g